Quick. When you think about real-time communications, what’s the first thing that comes to mind? If it’s the infamous Oreo You Can Still Dunk in the Dark tweet, you’re living in the past. That campaign happened more than four-years-ago – ancient history in the world of real-time marketing. Read more
The gift of gab is not uncommon among entrepreneurs. After all, it takes a lot of selling, schmoozing, and convincing to launch a business. No wonder many entrepreneurs and high profile C-suite executives venture into the world of public speaking.
Speaking engagements convey VIP status on the speaker and can be a terrific business opportunity for lead-gen and high-level networking. Public speaking also provides an extra revenue stream that could evolve into a second career. But before you reach for the mike, know this: being a good talker doesn’t make you a good speaker. If you’re interested in exploring guest speaking, here are some useful tips.
Growing up in an Italian-American household meant you had to watch The Godfather Parts I and II every time they came on television. My father, John Gambardella, couldn’t wait for Marlin Brando, a.k.a. Vito Corleone, to utter his infamous line: “I’m gonna make him an offer he can’t refuse.”